Guest Post Measuring Customer Success key metrics is an important requirement for establishing a Customer Success function in your business. The best way to keep track of Customer Success metrics is to build a dashboard. In the following, we’ll take a look at how to build a Customer Success Dashboard and see your data without […]
Business
Automating your customer retention
Today I want to share a bit about how we can use automation for some of the tasks that we tackle in Customer Success and how we can use automation for customer retention. As customer success people, our role is to not confuse our customers and to make sure that they have a smooth experience […]
How CSM’s can increase MRR by utilizing an affiliate program
An affiliate program is a great way to allow your current customers a way to refer people they know to your business. This post won’t walk you through how to set up an affiliate program, I recommend checking out this post if you’re looking for an affiliate plugin recommendation. Here, I’m going to focus on […]
When do you need to create a Customer Success team?
Customer Success isn’t Customer Support. So, although you may be providing a service and supporting your clients with issues and challenges while they’re using your product or service, that’s different from the objectives of Customer Success. A support team will work reactively and support clients through product and service-related problems and challenges. This might be […]
8 ways you can support your clients through the pandemic (+ how you can continue growing your MRR)
A global pandemic is pretty tough for a lot of businesses to pull through. With entire countries coming to a standstill and forcing brick-and-mortar businesses to close their doors for long periods of time, many companies turn to their online presence and start wondering what more they can do to keep themselves afloat. This opens […]
Why you should review how you handle customer failed payments
If your process for handling customer failed payments in your MRR business is flawed, or worse, you don’t have a process for this at all, you’re leaving money on the table! Failed payments are a top contributor to company churn and it’s totally preventable. We’re going to take a look at some reasons for failed […]
Keeping motivated and working remotely through a pandemic
Across the world, people are having to adapt to a new environment, a new way of working, and in some cases having to make money in ways that are new. This means working from home for a lot of people. How do you successfully work remotely from home and keep yourself motivated through a pandemic? […]
User churn and revenue churn
What’s the difference between user churn and revenue churn and why should you care? We’re going to look at the differences between user churn and revenue churn and how to track this data.